RE: [DNS] Notional value of a domain name

RE: [DNS] Notional value of a domain name

From: Ron Stark <ronstark§businesspark.com.au>
Date: Thu, 20 Dec 2001 08:26:38 +1100
Craig, I think the point being made is that unlike a business name, it's
possible that you are prevented from renewing your domain name because of a
policy change or perhaps a change in your business strategy / circumstances.
If nothing changes, of course you can renew your domain name, but there's no
certainty attached thereto.

Ron Stark

-----Original Message-----
From: craig.ng&#167;maddocks.com.au [mailto:craig.ng§maddocks.com.au]
Sent: Thursday, 20 December 2001 8:25 AM
To: akstephan&#167;ozemail.com.au; dns§lists.auda.org.au
Subject: RE: [DNS] Notional value of a domain name


I have been reading this thread of discussion in amazement.  What is so
unusual about a two year licence.  It is not as if your licence
'drops out' at the end of the two year period.  You simply renew the licence
at the end of the two years, and then again after that etc etc.  I don't see
any suggestion anywhere that you are not entitled to renew your licence at
the
end of that period - provided that you continue to have a business
name/company name/trademark that you can associate with your domain name.
All business names, for example, are also registered for a finite period -
you
just renew it when it expires.  I don't hear anyone complaining that they
won't start a business under a business name, unless you have a 'business
name
risk strategy'.

What is the big deal???


>>> "akstephan&#167;ozemail.com.au" 20/12/01 7:12:17 am >>>
Hi

This is scarry.  We are at this point and issues like this are not clear.
Based on postings here it seems to me that there are too mny uncertainties
that need to be clarified for this auction to proceed.

I find it hard to understand why there is only a two year licence.  In
practical business terms you can't work that way.  It takes years to build
up networks and so on, and one of the most important identifiers of the
business - its domain name - has a 2 year license.  That is absurd or is it
a bit of Texas Two Stepping by someone who has not got a clue about how
small businesses operate.  Is it convenient to use such language now to make
this little charade politically acceptable, but expose the real game plan
when it is all over?

Why would you want to invest promoting your business under such
uncertainties.  The logical thing to do is go somewhere that you can get a
name that is not subject to such uncertainty.

It is now quite clear that business must now have a domain name risk
strategy in place.

Rgd

Adrian

===========================================
Adrian Stephan (Managing Director)
Logistics Pty Ltd
POB 5068
PINEWOOD  VIC  3149
Ph: +61 (0)3 9888 2366 Fx: +61 (0)3 9888 2377
akstephan&#167;ozemail.com.au adrian.stephan§logistic.com.au www.logistic.com.au
===========================================


-----Original Message-----
From: Neale Banks [mailto:neale&#167;lowendale.com.au] Sent: Tuesday, 18 December
2001 13:11 PM
To: dns&#167;lists.auda.org.au Subject: Re: [DNS] Notional value of a domain name


On Tue, 18 Dec 2001, Ron Stark wrote:

> This is an open question, because I don't have an answer.
>
> If a domain name has no intrinsic value as it's merely a temporary license
> for use, how then can names be auctioned to the highest bidder, on the
> premise that they indeed have value?
>
> I have trouble reconciling these opposing positions.

"IANAL" - but I'd be tempted to guess that it's not the name which is
being auctioned but rather the "temporary license for use" (or whatever
you'd like to call it).

So the (likely) tenure of the license would presumably be a significant
influence on the price.

Regards,
Neale.


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Received on Fri Oct 03 2003 - 00:00:00 UTC

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