Brett Caird wrote: > Take a look at http://www.pizza.com to see what allowing these sorts of > names can do. One argument for allowing generic words (where that word is > not the company name) is that poor saps like the owner of this page will sit > there waiting for an offer for ever. But the other side of the coin is that > some hotshot Pizza marketing Manager is going to get the hit rate on the > site and run some calculations over it and work out how much the domain is > worth to them and start making offers. A few people have suggested that tradeability in domain names is a Good Thing. This is not so. The benefits of trading a domain name accure to the owner and former owner of the domain, but the costs fall on the net community as a whole. Imagine if these `social costs' could be charged to the transactors: - AltaVista, etc would charge for the re-indexing of both domains. - Web proxy operators would charge for the additional traffic to re-cache pages. - Publishers would charge for updating URLs in written works. - You and me would charge for the repair of all the broken links on pages in our sites and in our bookmarks. All these little costs spread over thousands of people are a significant cost to the net community. Just because those involved in the transaction do not see the full costs is no reason to ignore those costs (this condition is technically called `market failure'). The ability to trade in domain names increases the rate of change in domain names, thus increasing these social costs. Allowing speculation in domain names, advocated by some, has additional social costs, and profits none but the speculator. There are two means to make the transactors consider the social cost: - levy a charge equivalent to the social cost (traditionally called `taxation') - discourage it to a level where the social benefit equals the social cost (traditionally called `regulation'). If a policy of allowing domain name trading is to occur, it would be wise to use one of the above mechanisms to limit its impact on the network community. Cheers, glen PS: I see little social benefit in allowing the trading of domain names. If someone has the `wrong' domain name name, such as www.delta.com, they will eventually give it to Delta Airlines to avoid paying for all the missed hits increasing their server load. -- glen.turner§itd.adelaide.edu.au Network Support Specialist Tel: (08) 8303 3936 Information Technology Division Fax: (08) 8303 4400 University of Adelaide SA 5005 ---. -.- ..... --. -.. -- http://www.adelaide.edu.au/~gturner There are two major products that came out of Berkeley: LSD and UNIX. This is no coincidence.Received on Mon Dec 30 1996 - 18:25:24 UTC
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