Re: [DNS] domain names are old hat

Re: [DNS] domain names are old hat

From: Lucian Daniel Kafka <luci§>
Date: Sun, 17 Aug 2003 18:48:04 +1000
At 11:36 PM 16/08/2003 +1000, you wrote:
>Introducing webnames ...
>"Would you like an email name with your order?" - R. McD.

The whole campaign seems to be based around the fact that multiple generic 
or so domain names increase the search engine rankings for a business. Is 
this assumption based on any whitepapers, search engine algorithms 
documentation or other authoritative sources?

Talk around the major search engines appears to suggest that the actual 
domain name itself is not quantified in the rank determination...

On a different topic - is there an issue with the marketing so heavily 
biased towards the registrars (and not other domain retailers)? There was 
talk in the past about registrars short-circuiting their retail channels. 
Is this similar perhaps, but done at a different level? Not that it matters 
much, at the end of the day, more or less the same number of domains will 
be sold, regardless of who retails them.

Kind regards,

Lucian Kafka
Received on Fri Oct 03 2003 - 00:00:00 UTC

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